Why should we hire you over other candidates? All of a sudden, you are asking yourself why you would be good at this job, even though you know you can do it. The question that strikes fear into the heart of every interviewee, because how do you even answer that?
It can seem impossible to answer this question without sounding like a prize idiot or seriously arrogant. In my experience, most people fail miserably when it comes to answering this question.
But on a few occasions, I have heard answers to this question that nails it and have got that person the job.
The reason so many people panic when this question is asked is that as humans, we don’t really like big ourselves up. A lot of us find it hard to express what makes us better than someone else, and we find it hard to be positive about ourselves.
We are typically negative animals and selling ourselves isn’t something that comes naturally to us.
So, why do you consider yourself suitable for this position? Think about what makes you a cut above the rest and worth hiring someone else with the same qualifications for the job. If you are finding it hard to come up with the answers, why not ask someone?
Other people can quite often see what makes you special when you can’t. You could ask colleagues, or ask friends and family. If you have a stock answer to “why should I hire you?” it will stand you in good stead. Of course, you will want to tailor it to the job you are applying for, but having something up your sleeve is important.
During the interview, make a point of asking about the team you would be working with and getting a feel for their personalities. The interviewer if often looking for someone that will be a good fit for the team, and a person they can work well with.
Being able to explain exactly why you will be a perfect addition to the team is a gold star when it comes to hiring. By the time you have got to the interview, the interviewer already knows you have the skills required to do the job.
This is why you provide a CV and a cover letter. At the point of the interview, they are looking at you and you being a good fit will be important to them.
Focus on what makes you different. Every candidate can tell the hiring manager how capable they are of doing the job and how professional you are. But obviously you would say that, and so would everyone else.
You can pick out something in your personal life that makes you stand out; it doesn’t always have to be professional. For example, a lot of people will think it’s cool that you are a dedicated volunteer at a youth organisation, or you have done ten marathons. So tell them!
Don’t witter on for 20 minutes about how great you are either. Keep your answer short and to the point, without lots of additional ‘fluff.’
If you go on and on about how incredible you are, the interviewer might start to think you have a superiority complex. No one likes someone that comes off as arrogant and self-absorbed.
Remember, if they have asked you this question, they already like you. They probably already know why they might want to hire you over someone else, they just want you to remind them.
The only thing left to worry about is what to wear to an interview!